JC Penney – Be Your Customer’s Friend
“Friendly service creates a personal connection that encourages people to come back. Every great business is built on friendship,”.
It’s the personal experience that really counts.
“Customers don’t care how much you know until they know how much you care “
“Give them what you want and you will get what you want! “
Personal service will be a key differentiator. People don’t want to have to talk to a machine! People like to talk with people!
Picking up the phone can be a great way to show customers that you care.
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